Narolina Kristina Biography

Today she is the head of the Department of Culture and Tourism of the Lipetsk Region. How to build a career - from a specialist to a leader, what qualities and skills are required for working in the tourism sector, what Lipetsk culture lives - we talked about this and another with Christina Narolina. What is most important to know and be able to work in the fields of culture and tourism?

For a very long time, culture and tourism developed spontaneously and according to the residual principle. Now this is certainly not the case. We all understand that “a song to build and live helps us”, that the development of cultural and tourist places affects the economic and demographic situation in cities and villages. And we, as the management of culture and tourism, need to be able to strategically think, plan long-term projects, be persistent and patient, because the effect of the work done basically appears after some time, and not immediately.

Why did you decide to connect life with these areas? Honestly, I have come to culture and tourism spontaneously, but by great love! In January of this year, you became the head of the regional department of culture and tourism of the Lipetsk region, before that you led the department as an acting. This is a large industry, a responsible position How did the career formation take place?

She started with the work of an investment specialist, then she became an adviser to the deputy head of the administration of the Lipetsk region. And for the competitive selection of the personnel reserve of the administration, the acting head of the Department of Culture and Tourism of the Lipetsk Region took office. Rudn education contributed to what you have now?

Not only university knowledge, but also the approach of teachers in their presentation influenced my career path. Lipetsk is your hometown? Why did you decide to work in the subject of the Russian Federation, and not to build a career in the capital?

Yes, I was born in Lipetsk. I decided that you need to start small. Work in the region gives an understanding of the situation in the field. But I do not deny my career development in the capital in the future. A simple and understandable brand is desirable to promote the direction. What is it for the Lipetsk region? We have a brand "Lipetsk Earth". This is primarily eco-tourism, manor rest, gastro-tourism.

A kind of summer house without summer cottages. We plan to actively promote it in the near future. In the Lipetsk region there are many places that will be interesting and students as well! For example, the natural park of the miracles of Kudykina Gora with a fire-breathing snake Gorynych or the first in Russia of the Donsurf river surf-wave so that welcome! And for a virtual acquaintance with the attractions of the Lipetsk region, we removed the Trevel Project "Lipetsk Earth", which can be viewed on the YouTube channel of the same name.

This is interesting. Is there enough personnel for work? Shots are always needed! At the moment, we have a fairly effective team aimed at the result. But we are always not against its strengthening! Are you attracting students to work? Yes, sure. We often arrange meetings in Public Talk with students of specialized areas. We also organize working groups on existing projects with the most interested students.

For example, now, together with initiative groups of youth, we are developing a mobile application, which will be aimed at promoting cultural events and tourism in the region. Christina, what's the biggest challenge in your work? To show that culture and domestic tourism are not boring and often quite relevant. It can be interesting to all the inhabitants of our country.

The Lipetsk region has a very great potential in culture and tourism, and I really want all the inhabitants of our country to learn about our region. Previous news.